JS Bank and Visa forge partnership to revolutionize
Pakistan’s financial landscape
Zindigi, powered by JS Bank, and Visa have forged a
groundbreaking partnership aimed at revolutionizing Pakistan's financial
landscape. This collaboration brings together Zindigi's financial tech
expertise and Visa's global leadership in digital payments, with a focus on
providing innovative and seamless payment solutions.
The partnership promises a diverse range of products and
services for Zindigi customers, including both physical and virtual debit and
prepaid cards, enhancing flexibility in financial transactions. Notably,
Zindigi will introduce Banking as a Service (BAAS), allowing partners to
deliver customized financial solutions to their clients. The Zindigi app will
offer a user-friendly interface for seamless mobile payments, prioritizing
convenience and security.
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Zindigi and Visa aim to empower businesses of all sizes to accept Visa payments
across various platforms, ensuring a streamlined payment experience. The
integration of Visa's global payment network with Zindigi's advanced technology
is expected to boost growth and global business opportunities.
Meena M. Khan, Chief Product and Marketing Officer at
Zindigi, expressed enthusiasm about the transformative impact of the
collaboration on Pakistan's financial sphere. She emphasized the shared
commitment to innovation and superior customer experiences, anticipating this
partnership as a driver for economic growth.
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Umar Khan, Visa's Pakistan Country Manager, affirmed that
this strategic alliance will introduce novel solutions aligned with Visa's
vision to enhance digital payment options and ensure a secure electronic
transaction environment. Both entities aim to facilitate a smooth transition to
digital payments, making it an intuitive choice for consumers.
Source: Samaa TV